The Rise of Hijabers and Kimcil in Indonesian Online Communities

The Story of Zieya: A Shining Example of Self-Expression

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The End

Conclusion

Methodology:

This study employed a qualitative approach, using content analysis and semi-structured interviews with hijabers and kimcil creators. We collected data from various online platforms, including Instagram, YouTube, and TikTok, and conducted interviews with 10 hijabers and kimcil creators.

Findings:

Our analysis reveals that hijabers and kimcil content includes a range of talents, such as fashion, beauty, cooking, and comedy. The target audience for these platforms is primarily young Indonesian women who are interested in lifestyle, fashion, and beauty. The cultural significance of these platforms lies in their ability to provide a space for Muslim women to express themselves, share their talents, and connect with others who share similar interests.