Kubo Shiori Deepfake

This report addresses the incident involving Kubo Shiori , a member of the Japanese idol group Nogizaka46, regarding the unauthorized creation and dissemination of deepfake content. Overview of the Incident

| Date | Action | Result | |------|--------|--------| | 2024‑11‑02 | DMCA notice filed (Sony Music) | Video removed after 19 h. | | 2024‑11‑04 | Same video re‑uploaded with 1‑frame offset | Not detected; remained 2 days. | | 2024‑11‑06 | Platform‑wide hash‑list updated | Automatic removal of 84 % of re‑uploads. | kubo shiori deepfake

Zero Tolerance Policy

: The agency emphasized that the creation of such content is a severe violation of human rights and personal dignity. This report addresses the incident involving Kubo Shiori

Prepared by: Digital Media Integrity Team – Independent Research Unit Identity theft and impersonation : Deepfakes can be

A "Kubo Shiori deepfake" refers to a specific type of deepfake content that uses AI algorithms to manipulate Kubo Shiori's voice, face, or both, creating a synthetic media that can be mistaken for reality.

The Case of Kubo Shiori

  1. Identity theft and impersonation: Deepfakes can be used to impersonate individuals, potentially leading to identity theft, harassment, and reputational damage.
  2. Disinformation and propaganda: AI-generated media can be used to spread false information, manipulate public opinion, and influence elections.
  3. Exploitation and abuse: Deepfakes can be used to create exploitative or abusive content, including non-consensual or fake pornography.

Kubo Shiori

| Item | Details | |------|---------| | | Japanese singer, actress, and model. Gained fame as a second‑generation member of Sakurazaka46 (2019‑2023). Retired from the group in 2023 to pursue a solo acting career. | | Deepfake Technology | AI‑driven synthesis that swaps or generates facial movements, lip‑sync, and voice. Recent advances (e.g., Stable Diffusion Video , Runway Gen‑2 , Meta’s Make‑It‑Real ) enable realistic 30‑second clips with minimal source material. | | Legal Context (Japan) | - Act on the Protection of Personal Information (APPI) – regulates personal data misuse. - Criminal Code Article 176‑2 (unauthorized distribution of fabricated sexual images). - Copyright Act – provides a basis for DMCA‑style takedown requests. | | International Context | EU’s Digital Services Act (DSA) mandates platforms to act on “illegal content” within 24 h after notification; the U.S. is moving toward a “DEEPFAKE Accountability Act.” |

To contextualize the issue, it is necessary to understand the subject’s public profile.