: Leading companies like Toho , Toei Animation, and ANYCOLOR dominate the domestic and international markets through film production and virtual talent (VTubers). Social & Cultural Leisure
Hayao Miyazaki's Studio Ghibli (now owned by Nippon TV) transformed animation from "kids' stuff" into high art. Spirited Away remains the highest-grossing film in Japanese history. The Ghibli aesthetic—nostalgia for pre-digital Japan, ecological anxiety, and strong female leads—is now a global cultural shorthand for "wholesome depth."